By Steve Siciliano
If you watched any televised sports over the weekend chances are good that you saw the Buffalo Wild Wings commercial that lampoons the hobby of home brewing. Obviously the spot is meant to be humorous and I guess to some folks it probably is, but the portrayal of the home brewer as a mad (inept) scientist offering chunky, disgusting looking concoctions to wary guests sitting in a room full of foam-spewing carboys failed to tickle this writer’s funny bone.
The message I took from this ad is this—why go to your buddies’ house and drink nasty home brews when B-Dubs offers clean, clear, visually appealing beer made by brewing professionals. I can’t remember the last time I went to a Buffalo Wild Wings but the ad certainly isn’t making me want to go.
What are your thoughts on this advertisement? Watch it
here, then please leave your response in the comment section below.
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